TinyOffice is a ‘Pandemic Pivot’ like no other! The company launched from idea to product in only 5 months with the aim of helping people who are now working from home but don't have the space to do so comfortably. The identity system needed to be clear and precise. It is important that the name explained what the product was so customers could easily recall the brand when considering their working options moving into 2021. The typeface, Eina gives a trustworthy and professional feel while complementing the premium design of the studios.